Nicolas Pujol
Free products and services are a form of advertising that contains value. (Location 169)
Network effects represent incremental benefits that are created from high demand, that is, popularity. (Location 631)
This scenario illustrates the network effects and economics of multi-sided platforms—in this case, the document reader became the platform. (Location 1622)
In this model, called freemium, users from side A upgrade to side B. They move from one side to the other. When companies offer both a free and a paid product to the same category of users, they must deal with the ratio of free users relative to those who pay. (Location 1671)
Freemium companies are faced with two options; the first is to react to the need and find a way to make the sale, (Location 1821)